In part one, we discuss his early days on how he steered Moz, formerly SEOmoz, into the SEO industry. When he discovered forums and blogs, some of the early conferences, his famous yellow shoes and wild parties Yahoo and Google held. How Moz first became an SEO consulting company, transitioning into SEO software and the start of Moz as you know it. Moz’s growth, the challenges with that, especially with companies backed in the venture capital space. Then why he left Moz and started SparkToro and how SparkToro is going about growing differently than what he did with Moz.
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